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Following on from last week’s post, Part 2 of our conversation with Steve Clayton adDRESSes another emerging trend he’s seeing in the technology space right now.
While I was covering CES this year, I spotted a mysterious dress in Steve’s //Next booth. Watch on as he reveals what that was all about and why.
Read more on The Printing Dress on Steve’s Blog, and don’t forget, if you’re coming to Cannes for the Festival of Creativity in June, Steve will be there too!
More on where and when you can meet him will be published here in the coming months.
Keep checking back, especially next week when we’ll publish Part 3 of our chat.
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How does this relate to MSA?
Hi Dude - this kind of interview relates to Microsoft Advertising because we're keen to talk about trends and new technologies that the company is working on. Our agency and advertiser partners love to see this kind of stuff as it gives them food for thought when creating ever more creative and engaging experiences for their clients and brands. Long gone are the days of just banners and buttons. Think about multi-screen, natural user interface, mobile and social applications that can be used to enhance marketing initiatives. Plus Steve is coming to Cannes for the advertising festival, so this series is to show what he’s about and why they should want to meet him in the south of France. Thanks Mel
New Technologies are always gives some food for thought.. which leads to create more engaging experience for clients... Multiscreening, Natural User Interface, Moblie and Social Applications are used to enhance Marketing Initiatives