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Events
Advertising Week Europe starts on Monday – don’t miss out!
Posted
3 months ago
by
Donna Hindson - MSFT
“The Old Portal is Dead”– MSN’s Rob Bennett on New Content & New Experiences
Posted
over 1 year ago
by
Mel Carson - MSFT
Time To Get Creative in NYC…..For a WEEK!
Posted
over 1 year ago
by
Mel Carson - MSFT
Videos
The Media Network is Alive and Well
Posted
over 2 years ago
by
Zuzanna Gierlinska - MSFT
Mobile Social Next Big Teen Trend - Mimi Ito at Imagine 2011
Posted
over 2 years ago
by
Kaila Wyman - MSFT
New Year’s Revolutions: Five Megatrends for the Coming Year
Posted
over 2 years ago
by
Mark Kroese - MSFT
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Tagged Content List
Blog Post:
Video: Multi-Screen and What’s Next in Emerging Media from Microsoft Advertising
Mel Carson - MSFT
Enthralling video compiled from interviews and footage from our participation at Advertising Week. Experience multi-screen next-generation technology featuring live demos of Kinect for Xbox 360, Deep Zoom, Pivot, and Windows Phone 7. Learn how General Motors plans to launch the new Chevy Volt through...
on
Thu, Nov 4 2010
Blog Post:
IAB CEO Randall Rothenberg on MIXX and Storytelling - Advertising Week 2011
Mel Carson - MSFT
Randall Rothenberg took a few minutes out of the IAB MIXX conference to talk to us about this year’s theme of storytelling, his thoughts on how device ubiquity is impacting advertising and the way we market to consumers, where we’re headed with social, and a little tribute to our own Jaron Lanier about...
on
Wed, Oct 5 2011
Blog Post:
Video: Plan, Verify, Assess Impact - Cross Platform Analytics with Kate Sirkin from SMG - Advertising Week 2011
Mel Carson - MSFT
In this high-altitude conversation with Kate Sirki - Global Research Director at Starcom MediaVest Group , we talk about the three phases of effectively measuring cross-platform campaigns, how brands should be keeping up with the ever-changing nature of technology, and her thoughts on the most effective...
on
Wed, Oct 5 2011
Blog Post:
Women in Marketing– Ad Week 2011
Kristin Ogdon - MSFT
A powerhouse panel of female executives addressed a packed crowd of Ad Week delegates in yesterday’s “Women & Marketing” session. The panel, led by moderator Susan Credle, CCO of Leo Burnett, addressed the state of marketing to women today. Are brands reaching women with relevant...
on
Fri, Oct 7 2011
Blog Post:
Ad Vision: Kate Sirkin on Delivering Targeted Advertising Experiences
Shelby Healy - MSFT
Welcome back to your weekly installation of AdVision! This week, we’re shifting gears and getting industry perspective from another great event – Advertising Week 2011 . In this clip, Mel Carson takes a few minutes to discuss relevance in regard to campaign design with Kate Sirkin, Group...
on
Thu, Nov 10 2011
Blog Post:
Ask Dabitch from Adland.tv on Advertising Pop Culture - #AdVision
Shelby Healy - MSFT
We caught up with adland.tv 's Ask Dabitch at Advertising Week and talked about creativity, what's new and interesting in digital advertising and how it's an integral part of pop culture. "Adland.tv is an archive of all the commercials that I find and curate from all over the world... it's an important...
on
Fri, Dec 16 2011
Blog Post:
Brian Monahan on Media Evolution - #AdVision
Shelby Healy - MSFT
What does science fiction have to do with the evolution of media consumption? In this week's AdVision, we discuss how our hunger for multi-screen media consumption is transforming the way we digest our world. Brian Monahan EVP, Managing Partner, IPG Emerging Media...
on
Wed, Jan 4 2012
Blog Post:
Turning the Page to the Next Chapter: Advertising Week 2012
Shelby Healy - MSFT
Every October, the Microsoft Advertising team joins thousands of ad industry devotees for one very packed week of conversation, creativity and celebration in New York City for Advertising Week. Like every attendee, we’re really looking forward to joining the festivities and as always meeting all...
on
Thu, Sep 27 2012
Blog Post:
Microsoft Advertising Igniting the Imagination at Advertising Week 2012
Keith Lorizio - MSFT
Our industry is evolving, which is creating an excitement—call it a buzz—that we can already feel on the first day here at Advertising Week in New York. The ads of today will not work tomorrow. We all know that consumer attention is fragmented, and that reaching people across screens is more...
on
Mon, Oct 1 2012
Blog Post:
Advertising Week Europe starts on Monday – don’t miss out!
Donna Hindson - MSFT
Are you attending Advertising Week Europe on Monday? It promises to be a hybrid of inspiring thought leadership featuring the world’s best and brightest with engaging special events which galvanize targeted constituencies. There is an incredible line-up in store, check out the Microsoft agenda...
on
Thu, Mar 14 2013
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